Please Note: This information is provided as a service to the general public and this particular major may not necessarily be offered by Marietta College. For a list of degrees and majors offered by Marietta College please visit www.marietta.edu/Academics/

Area

Employer

Area:

Buying/Purchasing

Sub-Area:
  • Product Development
  • Planning and Allocation
Employers:
  • Discount stores
  • Mass merchants
  • Grocery stores
  • Specialty stores (e.g., clothing, home furnishings, jewelry, books, electronics, etc.)
  • Department stores
  • Grocery stores
  • Pharmacy retailers

Area:

Sales

Sub-Area:
  • Industrial
  • Wholesale
  • Direct Marketing
  • Consumer Product
  • Financial Services
  • Services
  • Advertising
  • E-commerce
  • Customer Service
Employers:
  • Profit and non-profit organizations
  • Product and service organizations
  • Manufacturers
  • Financial companies
  • Insurance companies
  • Print and electronic media outlets
  • Software and technology companies
  • Retail stores

Area:

Management/Administration

Sub-Area:
  • Corporate
  • Regional
  • Store
  • Store Assistant
  • Store Department
Employers:
  • Discount stores
  • Mass merchants
  • Grocery stores
  • Specialty stores
  • Dealerships
  • Department stores
  • Grocery stores
  • Pharmacy retailers

Area:

Human Resources

Sub-Area:
  • Recruiting/Staffing
  • Compensation
  • Benefits
  • Orientation/Training
  • Safety/Health
  • Employee Relations
  • Employee Services
Employers:
  • Discount stores
  • Mass merchants
  • Grocery stores
  • Specialty stores
  • Department stores
  • Grocery stores
  • Pharmacy retailers

Area:

Small Business

Sub-Area:
  • Ownership
  • Independent Consulting
Employers:
  • Self-employed
  • Companies that utilize independent consultants (e.g., Mary Kay Cosmetics, Tupperware)

Area:

Visual Merchandising

Sub-Area:
Employers:
  • Department stores
  • Specialty stores

Area:

Non-Store Retailing

Sub-Area:
  • E-commerce
  • Direct Marketing
  • Catalog:
    • Sales, Management, Fulfillment/Distribution, Production
Employers:
  • E-tail companies (e.g., Amazon.com, Dell.com)
  • Internet retailers (e.g., Spiegel, JC Penney)
  • Home shopping networks
  • Advertising agencies
  • Magazine, book and record companies
  • Internet marketing companies

General Information and Strategies

  • Obtain retail experience through summer jobs, part-time jobs or internships.
  • Computer knowledge is crucial. Become familiar with technology related to internet sales, distribution and inventory tracking.
  • Join student branches of professional retailing associations. Read their publications and attend their meetings.
  • Maintain up-to-date knowledge of trends in retail through newspapers and magazines.
  • Be prepared to work holidays and weekends, typically the busiest times for retailers.
  • Consider developing profi ciency in second or third languages to increase marketability.
  • Contact stores or markets of interest. Inquire about management training programs.
  • Most retailers promote from within the organization; therefore, management trainee programs or sales associate positions are a good way to begin.
  • Supplement program with courses in marketing, accounting, communications and computers.
  • Consider earning certifications from the National Retail Federation.
  • A degree in Retail/Merchandising may qualifiy one for career opportunities in areas of business outside of retail including marketing, finance, insurance, banking, management, etc. Determine an area of interest and build relevant skills and experiences.