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• Benefits of advertising
• Ad rates

Rates to advertise in the Marcolian

OPEN RATE:
$6 per column inch

PRE-DISCOUNTED SIZES

Size, Cost
1/4 Page $60.00
1/2 Page $120.00
Full Page $200.00

FREQUENCY DISCOUNT PLAN
Number of Ads Placed Discount
2 — 5%
4 — 7%
5 — 10%
7 — 15%
8 — 20%
10 — 25%

DOUBLE DUTY ADVERTISING
25% discount on any advertisement 1/4 page or larger. Ad must be "picked up" and run within two weeks without copy changes.

ANNUAL FULL PAGE DISCOUNT
Number of Ads Placed Discount
5 — 5%
15 — 10%
25 — 15%

NON-PROFIT RATE
$4.50 per column inch

COLOR RATES
Number of Colors Charge
Issue color plus black $85.00
(process blue except for holiday issues)
Any other color plus black $100.00
Three-color $185.00
Four-color $270.00
All separations and complicated color work may carry an additional charge. Quotes are available upon request.

FREQUENT COLOR DISCOUNT RATES
Five or more times a year:
Number of Colors, Charge
Issue color plus black, $80.00
(process blue except for holiday issues)
Any other color plus black $90.00
Three-color $170.00
Four-color $250.00

Ten or more times a year:
Number of Colors Charge
Issue color plus black $75.00
(process blue except for holiday issues)
Any other color plus black $85.00
Three-color $160.00
Four-color $235.00

PHOTOGRAPHS IN ADVERTISEMENTS
Photographs may be placed in ads at a charge of $15.00 each.

PREPRINT RATES
Available upon request.

Online Rates
Rates are monthly and require a three month commitmentment
Top of home page, 468x60 banner — $150 per month
Side button home page, 110 x 110 — $75 per month
Bottom of home page, 468 x 60 — $75 per month

Inside sections
Ads appear on index and story level pages
Top of page, 468x60 banner — $150 per month
Side button, 110 x 110 — $75 per month
Bottom of page, 468 x 60 — $75 per month