Master
of International Corporate Media
offered by the Department of Communication and Media Studies
To inquire about the program:
Marilee Morrow
Director, Master of International Corporate Media
740-376-4828 | Marilee.Morrow@marietta.edu
Training students in the areas of communication, media and leadership
to become the global media managers of the 21st century.
Program Overview:
Corporate growth through globalization has intensified the need for leaders
skilled in the management of media, organizational communication, public
relations and marketing. The Master of International Corporate Media program
at Marietta College addresses that need.
This 37-hour MICM degree is designed to prepare students to operate on
a global scale with a project based, case study orientated curriculum.
Graduates will have the ability to achieve organizational goals through
the development of messages for internal and external international corporate
audiences through various technology-based media.
Program Structure:
Core Courses 28 Hours
MCM 601 (3) Case Studies in Advertising and Public Relations
MCM 602 (3) Case Studies in International Corporate Communication
MCM 603 (1) Corporate Media Tools
MCM 604 (3) Introduction to Corporate Media Research
MCM 605 (3) Comparative International Media
MCM 606 (3) Innovation and Corporate Media Thinking
MCM 607 (3) Theories, Models and Practices in Organizational Communication
MCM 608 (3) Theories, Models and Practices in Integrated Marketing Communication
MCM 609 (3) Perspectives in Global Leadership
MCM 610 (3) Theories and Applications of Persuasion
MCM 690 (6) Masters Project or Thesis
Elective Courses 3 Hours
MCM 501 (3) Theories, Models and Practices in Broadcast Production
MCM 502 (3) Theories, Models and Practices in Graphic Design
MCM 503 (3) Business Communication
MCM 504 (3) Business Policies and Practices
MCM 505 (3) Desktop Publishing
MCM 506 (3) Digital Illustration
MCM 507 (3) Website Design
MCM 509 (3) Training and Development
MCM 510 (3) Topics in Corporate Media
Full-time students can complete the coursework in 18 months to two years.
Part-time students can complete the coursework in three to four years.
No student is permitted to take more than six years to complete the program.
Students work with their own faculty advisors who guide them through the
curriculum.
For additional information about the MICM program:
Professor Marilee Morrow, Director, Master of International Corporate
Media
Department of Communication and Media Studies
Marietta College
215 5th St.
Marietta, OH 45750 U.S.A
740-376-4828
Marilee.Morrow@marietta.edu
For addition information about the application process:
Cathy Brown
Director, Graduate and Continuing Studies
Irvine Administration Building - Room 208
Marietta College
215 5th St.
Marietta, OH 45750
740-376-4740
brownc@marietta.edu
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