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2023 BIG Workshop Keynote Speaker Julie Wilkes

The Magic Formula of Business:

Seven Techniques for Overcoming Workplace Challenges and Moving Your Ideas Forward

Keynote Address by Julie Wilkes ’98

Julie Wilkes, entrepreneur, published author, motivational speaker, Fox News fitness expert, and a Ph.D. candidate, will bring a highly interactive and engaging session discussing the secret habits of highly successful business owners/entrepreneurs/employees and will provide seven techniques for overcoming workplace conflict, differing opinions, conflicting priorities, and unique leadership styles to move a vision forward to success. Be ready to take notes and engage with your table as Julie leads you on a unique keynote journey.

2023 BIG Workshop

Monday, October 2, 2023

  • 12:00 p.m. to 5:00 p.m. (General)
  • 8:30 a.m. to 1:30 p.m. (High School Students)

On the campus of Marietta College

  • Free to college students, faculty, and staff

With a badge:  
Electronic badges will be issued to attendees who participate in 3 sessions.

  • $50 before August 30
  • $65 August 30 and beyond

Without a badge:

  • $40 before August 30
  • $50 August 30 and beyond

The BIG Workshop is an annual event that takes place on the campus of Marietta College. Marietta College’s Entrepreneurship Program organizes and delivers the workshop in collaboration with various community and business partners. Our vision is to build a network of entrepreneurs who generate economic, social, and environmental values in their communities and around the globe. Our mission is to connect aspiring entrepreneurs and business owners with each other and with resource providers and experts to create a network that solves business problems, identifies viable entrepreneurial ideas, and puts them into action.

Who is the BIG Workshop for?

If your goal is to

  1. BUILD a new business;
  2. find INNOVATIVE solutions for your business-related problems, or;
  3. GROW your business;

The BIG workshop is for you.

To present at the Workshop, email or contact Dr. Jacqueline Khorassani at 740.376.4621.

Abbreviated Program

12–2:00 p.m. Luncheon Keynote
2–3:00 p.m.

Choice of the Following Four Concurrent Sessions:

  • Understanding AI: Basics, Business Applications, and Future Trends
  • The Venture Model Canvas: What is it and How Does Every For-profit or Nonprofit Business Benefit from Using it?
  • Entrepreneurs Unleashed: Inspiring Stories of Two Entrepreneurs
  • Product Development: Think Differently to Achieve Amazingly Results
3–4:00 p.m.

Choice of the Following Four Concurrent Sessions:

  • Using AI: New Tools & Techniques for Small Business
  • Forming and Protecting Your Own Company
  • The Winding Road of Entrepreneurship: Lessons Learned
  • How to Grow Your Business with Social Media Through Each Phase of Your Business Cycle
4–5:00 p.m.

Choice of the Following Four Concurrent Sessions

  • Job Market 20XX: What the Experts Say and What Does AI Have to Do With it?
  • What is Organizational Communication and Why Should You Care?
  • Leveraging Diversity: Is Your Team Fully Engaged?
  • The Ultimate Guide to Email Marketing Success: Save Lost Sales, Turn Lurkers into Buyers, and Boost Revenue All in One Platform

Full Program